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Newton Blog

Stay updated with User Acquistion, App Growth Strategies and Industry News

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Key Learnings from 2024 and Preparing for 2025: A Unified Strategy for App Growth

January 9, 2025

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eCommerce App Growth Around the Holiday Season: Understanding the Driving Forces

December 18, 2024

Defend Your Brand: Why Brand Defense in Apple Search Ads Matters This Holiday Season

December 17, 2024

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Crafting a Successful iOS App Marketing Campaign for Diwali

September 19, 2024

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Guide to Structuring Apple Search Ads Campaigns for Optimal Results

August 27, 2024

Ramadan Learnings: Festive season iOS branding strategies from experts

April 12, 2024

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How to reduce your Apple Search Ads CAC?

March 20, 2024

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Growing App Store branding with Apple Search Ads category campaigns

February 21, 2024

How do you grow your brand with the Apple Search Ads discovery campaign?

February 20, 2024

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All you need to know about the iOS App Store CPP (Custom Product Pages)

February 5, 2024

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Maximize campaign performance at scale with Newton Apple Search Ads Automation Rules

January 23, 2024

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How to scale an iOS app in emerging Apple Search Ads countries?

January 19, 2024

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5 pro tips to maximize your Apple Search Ads measurement metrics

January 18, 2024

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What is Apple Search Ads Search Results Page and how to use it?

January 16, 2024

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App Store Share of Voice (SOV) - 5 best practices to scale

January 10, 2024

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Apple Search Ads Search Tab and how to use it?

January 9, 2024

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Apple Search Ads Today Tab and how to use it?

January 8, 2024

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The ultimate Apple Search Ads placements step-by-step guide

December 14, 2023

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Apple Search Ads festive season user acquisition

November 21, 2023

Apple_Search_Ads_Keywords

The multiverse of Apple Search Ads keywords

November 21, 2023

Apple_Search_Ads_user_acquisition_in_gaming

5 best practices to crack Apple Search Ads user acquisition in gaming category

October 23, 2023

Apple_Search_Ads_user_acquisition_in_finance

5 best practices to crack Apple Search Ads user acquisition in finance category

October 16, 2023

Apple_Search_Ads_user_acquisition_in_shopping

5 best practices for Apple Search Ads user acquisition in shopping category

October 16, 2023

Setting_Up_Apple_Search_Ads_Campaigns

5 best practices to follow when setting up Apple Search Ads campaigns

October 16, 2023

Newton transforms the iOS app growth strategy with the ACE philosophy: Acquire, Create, and Elevate. The 360° iOS App Growth Platform leverages AI & ML coupled with a team of data-driven performance strategists to drive your app’s success

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