A fast-growing digital banking app empowering millions of young Indonesians with innovative money management tools. With a mission to simplify personal finance, the brand helps users move one step closer to achieving their financial goals.
Newton transforms the iOS app growth strategy with the ACE philosophy: Acquire, Create, and Elevate. The 360° iOS App Growth Platform leverages AI & ML coupled with a team of data-driven performance strategists to drive your app’s success
In a crowded app ecosystem, visibility and relevance are everything — especially in the finance space. The brand partnered with Newton to expand discoverability, reach the right users, and drive high-quality installs. The focus: scale efficiently while building a loyal user base.
Surge in app visibility
Increased Share of Voice ensured the brand stood out in a competitive market
Jump in app installs
Greater visibility and sharper audience targeting led directly to growth in downloads
Average conversion rate
Sustained over 6 months — highlighting the quality and intent of acquired users