A complete guide to iOS App Store keywords and how to leverage them for your Apple Search Ads user acquisition campaigns
Apple Search Ads keywords are the heart of the iOS premium user acquisition channel. However, to truly understand and harness the power of the right App Store keywords, it is important to get the Apple Search Ads keywords concept absolutely crystal clear.
Team Newton deep-dived into every aspect of App Store keywords and compiled all you need to know about this topic in a comprehensive, visual one-pager.
A few points we cover in this resource:
What are Apple Search Ads keywords?
Types of Apple Search Ads keywords
How to match the right keywords to the right App Store ad campaigns?
Setting up an Apple Search Ads keyword strategy
Top Apple Search Ads keywords for shopping, gaming, finance, home delivery, and health app categories
The importance of AI, predictive analytics, and automation to scale Apple Search Ads keyword performances
If you would like to receive more informational resources like this, feel free to mail us at hello@newtonco.ai
Accelerate premium mobile user acquisition with Apple Search Ads
